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Creatives Meet Business

Listen in on what industry experts had to say at the latest Creatives Meet Business event. Host Ashland Viscosi curates and shares the best content and tips from the live events to help creatives and artists transition into creative entrepreneurs.
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Now displaying: May, 2018
May 29, 2018

Hi there folks!

Creatives Meet Business is an event and podcast series based out of Austin, Texas for artists and creatives to learn the ropes of entrepreneurship.

This episode features Bijoy Goswami who joined us in November during our roundtable event on Bootstrap. This episode outlines the You Stage of Bootstrap Entrepreneurship and includes so much amazing info on Bijoy's MRE model. Without further ado, let's hop in and hear what he has to say!

In other cool news, listen all the way through the episode for a special gift-away... 

Helpful Links!

Notes:

If you like what you hear, share the podcast with your friends, and rate and review. To stay in the loop - follow us on InstagramTwitterFacebook or subscribe to the newsletter.

More on Bootstrap, so stay tuned!

Thanks!

Ashland, Creatives Meet Business

May 14, 2018

Hi there folks!

Creatives Meet Business is an event and podcast series based out of Austin, Texas for artists and creatives to learn the ropes of entrepreneurship.

This episode features Bijoy Goswami who joined us in November during our roundtable event on Bootstrap. You'll actually hear from him again in two weeks! This episode is the overview of the bootstrap business model and an outstanding overview of the other forms of business models out there. Let's hop in and hear what he has to say!

  • 0:00 to 1:20 - Ashland Opening Remarks and Intro of Bijoy Goswami, Founder of Bootstrap Austin
  • 1:21 to 4:12 - Musical Fugue and Human Fugue
    • Definition of Fugue and Framework of Human Fugue Model
    • Watch a Fugue!
    • Four (4) Basic Houses of Human Fugue 
      1. Phenomena
      2. Rights 
      3. Resources
      4. Meaning
    • Processes inside of houses to deal with each house
      1. Phenomena -- scientific methord
      2. Rights -- democracy // Produces laws
      3. Resources -- observe a problem, create a solution, sell to a customer // Produces business models
      4. Meaning
  • 4:13 to 10:42 - Paths of Entrepreneurship
    • Three different paths of entrepreneurship
      1. Craft Entrepreneurship
        • Cookie cutter business - franchise
        • Easy to enter businesses, hard to differentiate
        • Present everywhere
      2. Funding-Driven
        • VCs, Silicon Valley
        • Investor is driving the whole story
        • Invests in multiple endeavors expecting very few to succeed
        • Creation of novel business models
        • Most fail
        • Hollywood Example
        • Constrained by time, unconstrained in resources
      3. Bootstrap
        • In-between these models
        • Low cost, but not implementing a cookie cutter model
        • Discovery of new business model, but using process of bootstrapping to discover the model
        • Least understood because it's the least studied
        • Term comes from Baron Munchausen pulling himself out of a swamp by his bootstraps
        • Constrained in resources, unconstrained in time
        • Austin examples - Tito's, Kendra Scott 
  • 10:43 to 13:15 - Steps in the Bootstrap Map
    1. You Stage - key action is discover // get to know yourself
    2. Question Stage - key action is awaken // embark on hero's journey
    3. Ideation Stage - key action is demo // create something
    4. Valley of Death Stage - key action is sell // find customers
    5. Growth Stage
    6. Rebootstrap, no model lasts forever
  • 13:20 to 16:28 - Ashland Closing Remarks
    • Book I'm reading - Originals by Adam Grant
      • Tempered radicalism concept from book
    • Like this podcast? Great! A rating and review is so helpful!
    • Stay in touch, email us (ashland@cmbatx.com) or connect with us on social (@createmeetbiz on Instagram and Twitter // Creatives Meet Business on Facebook)
    • Big thanks to Jamal Knox (audio engineer) and Chris James (composer)!

Link to Bijoy's Slides

If you like what you hear, share the podcast with your friends, and rate and review. To stay in the loop - follow us on InstagramTwitterFacebook or subscribe to the newsletter.

More on Bootstrap, so stay tuned!

Thanks!

Ashland, Creatives Meet Business

May 1, 2018

Hi there folks!

Creatives Meet Business is an event and podcast series based out of Austin, Texas for artists and creatives to learn the ropes of entrepreneurship.

This episode features Ashley Thompson, Managing Director at the Blackbaud Institute for Philanthropic Impact, who joined us in August during our roundtable event on Fundraising. As you'll soon find out, she has so much to share about thought leadership and how to get yourself on the path toward that. Because there's so much magic in this episode - let's hop in and hear what Ashley has to say!

  • 0:00 to 1:15 - Ashland Opening Remarks and Intro of Ashley Thompson
  • 1:20 to 2:34 - Introduction of Self and Topic
    • How to Win Friends and Influence People - build authentic relationships.
      • Win the hearts and minds of people through listening, humility, and real authenticity 
  • 2:35 to 3:33 - Qualities of Thought Leadership
    • Authentic
    • Truthful
    • Based in real knowledge, awareness, and understanding
    • Vehicle to build a base and your audience
  • 3:34 to 4:52 - What is a Thought Leader
    • Overprescribed today in who is called a thought leader
    • Someone who has a keen sense of the scope in their area of focus
    • Humble, aware of how much they have to learn in the space
    • Someone who is driven to share knowledge (and often)
    • Builds up a perspective and thoughts
    • Takes years to achieve thought leader status
  • 4:53 to 10:13 - How to Be on the Path Toward Thought Leadership
    • Aligning where your passion meets your audience
    • Tips!
      1. Get specific and narrow in focus
      2. Do your research (every day, day in and day out)
      3. Build your audience / know your audience
      4. Connecting with and networking with the experts in the space
      5. Get published and speak as much as you can
      6. Be conscious about social profiles
      7. Create lists (roll up stuff / boil stuff down)
      8. Be focused on the future
    • Start thinking about your passion and your north star.
  • 10:19 to 13:22 - Ashland Closing Remarks

If you like what you hear, share the podcast with your friends, and rate and review. To stay in the loop - follow us on InstagramTwitterFacebook or subscribe to the newsletter.

We're headed for Bootstrap, so stay tuned!

Thanks!

Ashland, Creatives Meet Business

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